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Neosans Moderna

Project Type: Typeface Design

Date: October 2023

Neosans Moderna is a versatile, mixed-style body copy typeface that seamlessly combines neo-grotesque and geometric elements. It was designed for the BMW Car Wrap Competition presented by FADx, BMW Canberra and ROJO Customs, who were looking for a unique yet legible typeface to be used as body copy on the website and print materials. 

The end result is a perfect balance of legibility and style; it maintains both a reader-friendly design and its unique character style, suiting the website and satisfying the brief. Neosans Moderna is legible as it has clean tapering in the character design. Readers can naturally distinguish the letters with ease, making the reading of lengthy paragraphs seamless and easy on the eye. It is characterised with geometric, round features such as the round terminals on letters ‘f’ and ‘l’, making it unique and original for the intended purpose without distracting the reader. 

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