oopsie! are fun, affordable adhesive bandages for people of all ages. In Australia, decorative bandages are designed only with children in mind and feature licensed images, unnecessarily adding to the cost. By designing colourful bandages packaged in a bright, exciting box, oopsie! make taking care of cuts and scrapes a more enjoyable experience for everyone. The name oopsie! reflects the brand’s essence and personality. The fruit collection features Cherry Bomb, Strawberry Bliss, and Blueberry Blast bandages in a range of sizes. Each box features an innovative bandage dispenser, bringing joy and convenience to what is known to be a stressful situation to most bandage users. Simply pull the tab and tear off a bandage without even opening the box. This product stands out from competitors on the shelves and reaches the target market through fun and affordable products.